Our mission is to get you more countertop jobs and we work really hard to achieve that.
Pricing NEWWW
A Program for Every Countertop Shop
Take your shop to the next level.
GROW
$1150 /MO
Get more retail countertop job leads on Facebook & Instagram with our GROW program. Plus use our system to follow up with leads and get more Google reviews.
- Facebook & Instagram Lead Campaign
- Follow Up Leads CRM
- Google Maps Optimization & Reviews Tool
- 2 Way Lead Texting
- Ad Spend Is Not Included
SCALE
$1750 /MO
Our SCALE program helps you get more countertop leads on social media plus we run ads on Google search and Google maps to broaden your reach.
- Includes GROW features PLUS:
- Google Ads & Bing Ads Management
- Custom Landing Pages
- Virtual Sales Assistant (Coming Soon)
- Ad Spend Is Not Included
ACCELERATE
$2950 /MO
Dominate your local market with our ACCELERATE program. We’ll increase retail jobs with paid ads plus we’ll help you get more organic Google traffic.
- Includes GROW & SCALE features PLUS:
- SEO Campaign Management
- Website Redesign
- $1000 Setup Fee
- 12 Month Agreement
Monthly Features
2 Way Customer Texting 98% of people open up text messages! You need to text leads and customers. You can text right from our system.
Google Review Booster You need to generate more Google reviews. Why? Because 97% of people read reviews of local businesses. Our system will help you get more reviews.
Review Handout Cards We will send you 1000 custom review cards your install crew can hand out to customers after a job is complete. These will help you get more reviews.
Google Maps Messaging Customers can message you straight from Google Business Profile (aka Google Maps).
Webchat SMS Widget We have a chat widget that will help you get more leads from your website. We'll even help you install it.
Missed Call Text Back We will text back new leads that come in when you miss the call. This feature alone will bring you in more business!
Social Media Posting & Scheduler Schedule out social media posts directly from our platform to Facebook and Instagram.
Integrates with Google, Facebook & Instagram We integrate with FB, IG, and Google Maps. You can respond to reviews right on our platform.
Appointment Booking Calendar Customers want to book appointments to come into the showroom or to schedule measurements. Are you using a calendar? If not we have you covered.
Google Maps Booster & Optimization Google Maps can bring you in a boatload of countertop projects. We will optimize your profile and then monthly we will work on it so it shows more in Google.
Call Tracking & Webform Integration You need to track EVERYTHING! We will setup call tracking plus can add our forms to your site so you can track each lead.
Text to Pay Want an easy way to collect a deposit or get paid? We have a text to pay option to help you get paid quickly.
QuickBooks Review Boost If you use QuickBooks, you can sync our software so that after an invoice is paid in QB, we will send a review request.
Facebook & Instagram Lead Campaign Need more leads? Our FB and IG lead campaign will bring you leads within 10 days or less. We are so confident that we guarantee it will or we'll give you your money back.
Quote Countertops Add-On We partnered with Quote Countertops and you will get their lite version visualizer you can add directly to your website. This will help you get more leads!
10-Day Lead GUARANTEE After we connect to your FB page and ad account, we will get you leads within 10 days. If we don't, we'll refund you your money and work until we get you leads.
SEO Campaign Homeowners are on Google typing in countertops near me and you want to show up for those terms. SEO will help grow that organic traffic.
Google Ads & Bing Ads Management You want to show up on Google (and Bing) as much as possible. Paid ads will get you more real estate on page 1. We set up a custom campaign for you and manage it each week so you are getting leads at the lowest price in your market.
Social Media Mgmt & Coaching We can either schedule out posts for you or coach you on how to get the most out of posting organic social media content.
Content Creation, Link Building + More! We create industry-related content for you each month that homeowners are looking for. We also help you build links back to your site. There are too many other aspects of the campaign that we do for you each month to list here! Book a call to learn more.
Fabricator Framework Website
10-Page SEO Optimized Website We will create a 10-page website for you that is built to rank for countertop terms on Google and get you more traffic and leads.
Mobile Friendly & Optimized For Speed You need a fast and mobile friendly website which our sites are.
Main City Page Included SEO Optimized We will write a custom city page for your main area which will help it rank higher in Google for certain countertop terms.
2hrs/Month Website Updates Need a website edit? No problem! Included is 2 hours of edits each month.
Google Optimized Web Hosting Fast hosting will help you rank higher in Google. We will optimize your hosting so it's fast!
Website Ownership The website is a one-time $950 charge plus you must be subscribed to one of our plans for the minimum amount of time listed in months.
6 Month Contract
6 Mo
6 Mo
3 Month Contract
3 Mo
3 Mo
12 Month Contract
12 Mo
12 Mo
Online Supplier Showroom
Online Showroom Customers want to look at material on your website so we will build you an online showroom. We will grab photos from 12 of your suppliers like Cambria, Ceasarstone, and any others and display this material on your website.
Quarterly Material Updates It's important to keep your material up to date. As long as you are a subscriber to one of our plans, we will update your online showroom from each supplier 4 times a year. If they remove a color on their site, we will remove it from yours.
Easy Quote & Call Buttons To Get More Leads When people are looking at material you want it to be super easy for them to contact you. We have built-in call and quote buttons right into the gallery!
Support & Training
Priority & Zoom Support We are here for you 24/7 and will get back to you within 1 day if not sooner. We can also jump on Zoom and help you use the software so you get the most out of it!
Monthly Office Hours Each month we'll have office hours so you can get advice from us about your stone shop. Think of us as your stone marketing coach!
Dedicated account manager When running FB and IG ads you'll have an account manager that will fill you in each Monday on your campaign. You'll never wonder what's going on!
Frequently Asked Questions
With our GROW and ACCELERATE programs, the amount you spend on Facebook, Instagram, and Google ads is not included. You pay that directly to Facebook or Google. So let’s say you go for the GROW package that is $997/mo. You will also need to spend money on ads. A good starting budget is around $750-900/mo. You pay that directly to Facebook. So in paying us $997 + paying Facebook $900 you will spend about $1879/month. As long as we can get you 1 job that first month, it will pay for itself! Our goal is to get you more than just 1 countertop job.
Leads tend to be around $20-100/lead so for $900/mo in ad spend on Facebook, you should get around 12-20 leads per month.
Our guarantee applies to our GROW program. After getting access to your Facebook page and ads account, we guarantee you will get leads within 10 days. If you do not get any leads, we will refund you your money back or not charge you until you do get your leads.
If you want us to handle all of your online marketing for your shop, the ACCELERATE program is for you. We will work with your marketing team and if you don’t have one, we will be your marketing team.
The ACCELERATE program requires a 12-month agreement. The main reason is that SEO takes time. It can not be done in 1 month, 3 or most of the time even 6 months. It’s a lot of work on our end and takes time to move up the rankings in Google. That’s the main reason for the 12-month contract.
Our ENGAGE and GROW are month to month so you are not locked into a contract. Our ACCELERATE program is a 12-month agreement. When you add on a Fabricator Framework website, we do have a minimum program agreement required explained more below.
We charge a one-time $950 design fee for the Fabricator Framework website which includes the Online Showroom. This will include a 10-page website that’s optimized for Google. You must be subscribed to one of the programs listed above. After the required subscription time expires, you will 100% own the website and can cancel at any time.
To manage your SEO, Google Ads, and FB/IG ads it takes a full team to work on your campaign. We have team members that specialize in writing content, onsite optimization, link building, paid ads, and many other aspects of a campaign. This is a full-blown marketing campaign that will take your shop to the next level.
We will get the new website live within 45-60 days after we get all of your details.
We are here for you! You can reach out to support 24/7 and you will hear back from us within 1 day or less. We can also jump on a Zoom call and walk you through anything that you need. We are here to make this work for you!
2 times a month we will have open time slots where you can jump on a Zoom and we will give you advice on your business. Whether you need advice on your social media strategy to reach more homeowners or you want to plan out a marketing budget for the year, we are here to coach and consult you through it.
With our SCALE and ACCELRATE program we will run and manage Facebook & Instagram ads for your countertop shop. The lead cost can range depending on your market. We typically see leads from $30-100/lead.
Our SCALE and ACCELERATE programs do not include what you spend on Facebook & Instagram ads. You must spend at least $25/day which is around $750/month. When we create the campaign we will set up your account so you pay FB & IG directly. We recommend spending around $750-1500/month on ad spend. We can always increase your budget but that’s a good starting point.
We currently do not but we are currently working with developers from the major countertop software companies to integrate our platform with theirs. We will update the site when release dates are available.
These are our 3 main programs. We do offer an ELITE program that is $3997/mo plus a $950 setup fee. We do not offer this to most countertop shops. You must qualify in order to get this program.
Sure, we have a Google ads add-on! For our ENGAGE or GROW programs, you can add on Google ads management for an additional $650/mo. It’s already included in our ACCELERATE program. There is a setup fee for Google ads management.
We will manage up to $7500/mo in ad spend. Any ad spend over $7500 is charged at 10% per month of the extra spend. For example, if you are running an ad spend of 10K for Google, we would charge $650 + $250 (10% of 2500) = $900/mo. The reason is as you spend more, there is more data for us to evaluate and optimize.
We can run Bing ads for your shop and require you to run Google ads also.
For our ENGAGE or GROW programs, you can add on Bing ads management for an additional $350/mo. It’s already included in our ACCELERATE program. There is a setup fee for Bing ads management.
We will manage up to $5000/mo in ad spend. Any ad spend over 5K is charged at 10% per month of the extra spend. For example, if you are running an ad spend of 6K for Bing, we would charge $350 + $100 (10% of 1K) = $450/mo. The reason is as you spend more, there is more data for us to evaluate and optimize.
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We’re a family owned digital marketing agency that only works with countertop companies. Our mission is to get you more countertop jobs and we work really hard to achieve that.